Maximize Your Independence With Merlin Membership

Merlin enables Secretly and many independent companies like ours to compete shoulder to shoulder with the biggest music companies in the world.

From its inception right through to today, Merlin has been an incredibly important partner for Ninja Tune. Merlin’s best in class deals and low admin rate have enabled Ninja Tune to thrive in the digital space and compete at the frontline of the market, driving growth opportunities and value back to our artists and penetrate the market at the highest level.

Merlin has helped us expand into new markets and grow our business all while ensuring the voice of our independent artists and record labels are properly represented.

When Reach Records began in 2003, and started to grow, we found distribution had a hard time putting us in a category. Merlin’s combination of independent spirit and major lever power has allowed us to continue to chart a course without compromising on identity or our capability.

Merlin has always supported us with knowledge, guidance, and opportunities that helped us grow and be confident in our value in the global music community. We are proud to say that we are the biggest provider of Korean music content in the world, and Merlin has been a big part of making this happen.

Merlin has enabled us to stay at the controls of our digital business for 15 years, allowing us to truly understand our deals, adapt and maneuver operations in real time, and all with the comfort of knowing we are receiving the best rates for our artists’ hard work.

Merlin allows for a path that would not otherwise be available to us. For Secret City, being a Merlin member with control of our digital business allows us to better compete on the global stage.

The impact of Merlin has been very positive for our company in bringing the music of our artists to many territories. In addition to this, Merlin provides marketing opportunities, trend reports, and tons of benefits that keep us up to date in the industry.

Merlin continues to lead the charge on leveling the playing field. Merlin empowers indies like Reservoir and our labels Chrysalis Records and Tommy Boy Music by providing access to global licensing deals and distribution channels to which we would not otherwise have access.

IDOL has been a Merlin member since the organisation started. Negotiations are becoming more and more complex, payment models are changing and Merlin’s support has become extremely valuable in helping us effectively navigate these new markets.

In this current landscape, it’s important for us and our artists to be as nimble as possible. That’s just how the world works now. Merlin allows Godmode to compete on the same level as the bigger companies, but on our own terms.

Merlin helped us shape the way we do business with our artists, labels, and partners. Being Merlin members has granted us access to opportunities and connections that would have been difficult to get for an independent company founded in South America.

Being independent enables our clients to maintain control in all business and creative decisions they look to take. Our partnership with Merlin allows us to participate on a major level whilst maintaining control and ownership.

Merlin has played a vital role in our company’s growth and success by providing us with valuable resources and opportunities.

Merlin has empowered our business and our artists in ways we could have never imagined. They are really working towards a fairer music industry.

Merlin membership allows Paradise Worldwide to maintain its independence, securing deals that complement our operations and enhance our strategic positioning.

InnerCat Music Group has enjoyed a fruitful 10-year partnership with Merlin, which has allowed us to access exclusive deals with digital service providers, invaluable data that informed our business decisions on artist development and marketing strategies, as well as networking opportunities and a stronger voice in the industry.